The Indian gaming sector has garnered a lot of attention and growth in recent years, with more than 40% of Indian internet users engaging in some form of gaming or another. While mostly the gaming or gambling industry in India has been hush-hush, these days, due to the rising popularity of the sector, more and more Indian celebs are being roped in to promote these gaming apps or betting sites.
While some of these Indian celebs have landed in a bit of trouble for promoting real money gaming online, most of them continue to do it anyway. This is because real money gaming and online gambling have become much more commonplace, with many new companies and brands now coming up to attract audiences. In fact, some state governments have also considered legalizing and regulating the industry in order to protect the interests of the users, while also allowing more space for new brands to come up in the market. According to My Betting Sites India, many new betting sites have opened their doors to the Indian market in the last couple of years!
In this article, we will take a look at some of the Indian celebs that have been roped in to represent and promote these new gaming brands online.
Shah Rukh Khan
Yes, the Badshah of Bollywood has also started promoting the new poker brand, A23. The new real money gaming brand hired Shah Rukh Khan to become their brand ambassador for online as well as TV ads. Obviously, because of the reputation of Khan, A23 has benefited a lot from the association.
2. Ali Fazal
Adda52 is yet another online poker brand that has managed to hire a Bollywood celeb to endorse their product. Ali Fazal, or more popularly known and loved as Guddu bhaiyya from Mirzapur, took to his Instagram about a year ago to promote Adda52 with Baadshah.
The campaign was a definite success, gaining a lot of users for the online poker brand.
3. Virat Kohli
Virat Kohli, perhaps one of the most popular and well-loved Indian cricket players has also endorsed a fantasy gaming app called Mobile Premier League. In fact, Virat Kohli even landed himself in legal trouble because of a PIL that was filed against the cricketer for promoting real money gaming.
4. Sunny Leone
Sunny Leone has obviously captured the hearts of Indian audiences with her beauty and charm. These would obviously be useful skills for her as the brand ambassador of Jeetwin, an online casino app available to Indians.
5. Nargis Fakhri
Nargis Fakhri has also been seen promoting an online betting site known as Betway for the Indian market. While Betway is a sports betting site with its base in the UK, it does have a sportsbook for Indian players as well as an online casino, for which Nargis Fakhri is the main promoter.